The Chinese herbal medicine market is undergoing significant changes, and these shifts will impact prices and supply here in the U.S. After a turbulent year in 2024 marked by continuing price and supply disruptions, 2025 is shaping up to be another year of challenges. While China works to stabilize its market through new policies, global factors—particularly the ongoing U.S. and China trade tensions—are already affecting herbal supply chains in the U.S.

A tariff is a tax imposed by the government of a country collected on imported goods. In addition to being a source of revenue for a country, import duties are also a means by which to regulate foreign trade and to create policy that taxes foreign products to encourage or safeguard domestic industry. Contrary to what some believe, tariffs are not a tax on China or any exporting country. Tariffs are paid by the importer, and these additional costs in whole or part are passed through to the consumer. In the case of Chinese herbs, these additional taxes are passed through to wholesalers, U.S. herbal manufacturers, practitioners, and ultimately to patient consumers. The net result of this tax is an increase in the price of products.
Trade tensions between the U.S. and China have already resulted in higher prices for imported Chinese herbs since 2016, when the first Trump Administration imposed 15-25% tariffs on various Chinese goods—including herbs. This second Administration has added an additional 20% tariff (effective March 4th) which now brings the tariff on Chinese herbs to a staggering 35-45%.
Since one intent of the tariffs is to push manufacturing to the U.S., some may suggest growing Chinese herbs domestically as a solution. However, it's important to recognize that at least most herbs cannot be grown or processed on a large scale here without significant investment and a market willing to pay at least three to five times more. Also, although a few groups have had success growing small crops, the infrastructure and expertise needed to grow and process herbs and to manufacture finished formulas according to Chinese Pharmacopoeia standards is still lacking in the U.S. To replicate our Plum Flower™ formulas, we would need for 285 herbs to be grown in the U.S. This endeavor, even if obstacles could be removed, would take years to implement and would result in much higher prices for Chinese herbal medicine products.
In 2023, the global market for traditional Chinese medicinal herbs was valued at over $12.7 billion USD and is expected to surpass $27.8 billion USD by 2025, more than doubling over 2 years. Especially since Covid, China has been working to strengthen its herbal medicine industry with initiatives like the Traditional Chinese Medicine Revitalization and Development Plan. This plan focuses on everything from supporting widespread cultivation to processing and distribution, thus adding more regulation and structure to the market.
Despite these efforts towards long-term growth, the industry faces several short-term struggles that affect availability and price:
With so many shifts happening in China’s herbal industry and the uncertainty surrounding trade between U.S. and China, businesses like ours strive to stay informed and flexible as these changes take place. We will continue to keep you apprised of the market situation and how it affects you and your patients. We will do our best to keep our products in stock in the face of quality challenges and fluctuating availability and prices. However, although we've worked very hard to absorb much of the cost increases in the past, this significant increase in tariffs is not feasible for us to absorb entirely, and in the coming months you may notice price increases as we receive new inventory. At the time of this writing, the tariff situation is seemingly fluid, and increases will depend on the actual rate applied when new shipments arrive in the coming months.
We’ve received many inquiries from practitioners asking whether they should stock up on herbs. Our advice? Don’t order more than you need. Although tariffs are certainly a consideration, please keep in mind that the actual prices of herbs in China fluctuate. We will do our best to keep prices stable for as long as we can. From recent news, we see that there will likely be much negotiation as the undesirable consequences of the trade war become apparent. While challenges lie ahead, we will adjust to these market changes and remain committed to offering our customers the highest-quality herbs and products at competitive prices.
What you can do is call or write to your senator or congressperson and urge them to oppose additional tariffs on Chinese goods, particularly Chinese herbs since a carve-out for products that are grown in China and that cannot be easily reproduced in the U.S. seems appropriate.
While we hope the Administration will reconsider its decision soon, as ever, we appreciate your understanding and support as we continue to navigate these challenges together. Always know, we are here for you!